Twenty years
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Now
“The best doesn’t exist yet.”
In motion.
I lead Zetarix and spend my days on what I love most: figuring out what AI makes possible and turning it into products. And I stay close to Gampix in a strategic role.
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2025
“Build the house that builds the products.”
Zetarix.
Founded Zetarix, a software studio in Buenos Aires that uses AI to make possible products that weren’t before. Orborix, Dropick Games and Club Arena come out of it, along with custom software for companies.
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2024
“Start again, with everything you know.”
Gampix.
With Fran, my partner since 2013, we founded Gampix Technology: technology for the gaming industry.
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2013
“Bet on yourself. Hire the first team.”
2013 — 2024
The first company.
I co-founded my first company and led it as CEO for more than ten years: the teams, the product, the clients.
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2008
“Big clients teach fast. Your own clients teach more.”
2008 — 2013
Scale, then freedom.
At Brand Live I worked on Movistar’s online store. Then five years on my own: finding clients, closing deals, delivering — the other half of the job.
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2006
“Learn how things are built. Then build them for others.”
Where it started.
Developer for software consultancies, on enterprise projects for Carrefour, Telecom and Accenture — learning how big companies buy, build and decide.
